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A personal storefront in every inbox.
Oatmail sends each customer an email they can shop — stocked with the products they're most likely to buy. They browse, pick a size, and check out without ever leaving their inbox.
See it in action
Brands using Oatmail see 3x higher conversion from email
Classic Cotton Crew
$48.00
Trusted by your favorite brands
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How it works
Connect your Shopify store.
Oatmail syncs your product catalog, inventory, and customer data in minutes. No coding required.
Send shoppable emails.
Each customer gets a personalized storefront inside their email, stocked with products they're most likely to buy, based on their browsing and purchase history.
Customers shop and buy in-inbox.
They browse, pick variants, and check out — without a single redirect. Works in Gmail, Apple Mail, Yahoo, and Outlook.
Graceful fallback for unsupported clients — customers who can't shop in-inbox get a beautiful direct link to your store.
Why Oatmail?
Every click you remove is revenue you keep.
The average email-to-purchase path has 5+ steps. Each one loses customers. Oatmail cuts it to one: open, shop, buy.
Average checkout has 5.1 steps. ~70% abandonment rate. Better checkout design alone increases conversions 35%.
A personal storefront for every subscriber.
Not a generic blast — every email is curated for that specific customer using browsing history, past purchases, and behavioral data.
Personalized recommendations increase AOV up to 369%. 81% of shoppers purchase after personalized email. 7% of traffic generates 24% of orders.
Works with your existing stack.
Not a replacement for Klaviyo or Shopify — a layer on top. Connect your store, plug into existing automations.
Sync with Zapier, Klaviyo, and Yotpo out of the box.
Built for the moments that matter
Every email is a chance to sell. Oatmail turns the highest-intent moments into shoppable experiences.
Abandoned Cart Recovery
Show them what they left behind — and let them buy it right there. Standard emails link back to your site; Oatmail completes checkout in-email.
~45% open rates, ~21% CTR, but conversion drops at redirect. Oatmail removes the redirect.
Product Launches & Drops
Send a shoppable lookbook. Customers browse the collection and buy their favorites without leaving the email — capturing purchase intent in the moment of excitement.
Browsable catalog, purchase in the moment of excitement.
Post-Purchase Upsells
Someone just bought shoes? Show them matching socks in the confirmation email. Turn order confirmations into revenue. One tap to add to a new order.
Turn every confirmation into a revenue opportunity.
Oatmail pays for itself in the first week.
We charge a small monthly base plus a share of the revenue Oatmail generates. If we don't make you money, we don't make money.
Launch
+ 4% rev share
Capped at $2,000/mo
- Best for up to $100K/mo revenue
- 1 Shopify store
- Basic personalization
- Email support
Growth
+ 3% rev share
Capped at $5,000/mo
- Best for $100K-$500K/mo revenue
- Up to 3 Shopify stores
- Advanced AI personalization
- Priority support + Slack
Scale
Negotiated rev share
No cap
- Best for $500K+/mo revenue
- Unlimited Shopify stores
- Custom models
- Dedicated CSM
Frequently asked questions
If you can't find what you're looking for, email our support team and we'll get back to you as soon as possible.
How does in-inbox shopping work?
Oatmail uses AMP for Email and interactive HTML to embed a fully shoppable experience inside the email itself. Customers can browse products, select variants like size and color, and complete checkout — all without leaving their inbox.
Which email clients support in-inbox checkout?
Gmail, Apple Mail, Yahoo Mail, and Outlook all support Oatmail's interactive shopping experience. Together, these cover over 90% of email opens.
How long does setup take?
Most brands are up and running in under 30 minutes. Connect your Shopify store, configure your first email template, and you're ready to send. No coding required.
Do I need to replace my existing email platform?
No. Oatmail works alongside Klaviyo, Mailchimp, and other ESPs. It's a layer on top of your existing stack, not a replacement. Plug it into your current automations and flows.
How does pricing work?
Oatmail charges a monthly base fee plus a small percentage of the revenue it generates for you. If Oatmail doesn't make you money, you don't pay the rev share. Plans start at $299/month.
What if a customer's email client doesn't support interactive emails?
Oatmail automatically detects unsupported clients and delivers a beautiful fallback email with a direct link to your store. Every customer gets a great experience, regardless of their email client.